New Business Behaviour Has To Be Centered Around Internet Business In View Of Advances Over The Last 10 Years
Market forces have constantly made sure that the performance and nature of the work place balances. If you recognise that the principles of supply and demand will make certain that the right, or required, products and services are offered by successful companies, then the impact of the Internet Business explosion may well adjust the familiar economic paradigm.
Customary business models are based on a partition of function which for arguments sake resulted from the mechanisation of industry during the Industrial Revolution. In order to increase efficiency the work place “scientists “ such as FW Taylor argued that separation of responsibilities would improve production rates. Consequently the specialisation of function (innovation, design, production and sales) would be designed to make certain that the upmost opportunity for suppliers and retailers was achieved by encouraging competition at both ends of the chain (in suppliers and retailers).
This model based around silo’s is now in danger from the worldwide web, the very nature of the ability to share data instantly has had the effect of bringing together those customary silo’s. It is now perfectly possible that a group of designers can get together, design an item or service online, in real time. If the result is a product then via 3D printing technology that product can be manufactured and advertised via a website. An whole supply chain can efficiently Work From Home producing goods and services via Online Jobs.
This type of activity will have an affect on the world of work as we view it today, Online Jobs will be the norm as opposed to the exception as design, manufacturing and assembly, sales and marketing and distribution are all achievable through a broadband connection. Old fashioned barriers to entry in markets, such as accessibility, market intelligence and skill sets will become less of a difficulty as a start up Internet Business can, without any problem source fitting skills online and have no need to co-locate a group who can all in fact Work From Home. Any market is within reach when sales pitches and customer contact is made through effective use of today’s communication technology. Business forums and blog sites can also give useful local and regional business intelligence through debate with firms already working in that market – clearly there is an issue around sharing information that could be useful to your competitors.
There is no doubt that the technicalities of production as we understand them today will still be necessary for some elements of manufacturing and production, it would be almost impossible for a local supplier to build a car and for an internet business sales team who work from home to sell it. It would also be folly to suggest that some of the more technologically advanced merchandise we use on a daily basis could be designed over the internet by a group who had never met. However there are millions of goods which are basic in design construction and production which could be produced in this way. Who knows, some of them may even benefit from design development as hundreds of much smaller groups take a look at those designs and add their own individual input to them.
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